As the volume of paid advertisements and sponsored content increases, consumers are looking for genuine postings more than ever. According to data from the Nielsen Global Study of Trust in Advertising, word-of-mouth is the most…Continue Reading
As of right now, Instagram is where it’s at. As the social media platform is expanding so quickly, there are virtually infinite options for making money on it. Despite Instagram’s ease of use, most businesses…Continue Reading
There’s a clear reason why, even in 2023, Instagram is still a major role in the social media world. In December of 2021, Instagram announced that it has 2 billion monthly active users around the…Continue Reading
Promoting Products With Facebook Messenger and WhatsApp You’re no doubt making use of Twitter, LinkedIn, Facebook, and/or Instagram to propel company communications, but have you considered utilising WhatsApp marketing to spread the word? WhatsApp’s massive…Continue Reading
The ways in which consumers learn about and engage with brands online have shifted as a result of the rise of social media. E-commerce is booming, and it will keep growing for the foreseeable future.…Continue Reading
Last week, word travelled quickly about Instagram suddenly restricting access to its API, after industry-wide headlines about inappropriate use of user data acquired from Facebook. We’ve gotten a few inquiries regarding how this impacts Brandwatch,…Continue Reading
Maybe you’re a company looking to expand its Instagram following. Perhaps you’re also a teenager vying for the attention of their peers online. Discovering the sweet spot for Instagram posting may be a game changer.…Continue Reading
Does TikTok help or hurt companies? Given the size of the platform’s user base and the amount of company owners debating whether or not to join, this is one of the most common queries I’ve…Continue Reading
It’s undeniable that a top-notch media kit is required for gaining the attention of hip businesses interested in collaborating with you. Why? You should use your media kit as your primary tool for making a…Continue Reading
Instagram is an adaptable service with tremendous marketing possibilities. The marketing potential of Instagram is enormous, given that the site has 1 billion monthly active users. Instead of just using it to idly scroll through…Continue Reading